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The Finnish startup company Lavliér utilizes raw materials from the forest industry in cosmetics.
The production volumes of the cosmetics industry are immense, and so the availability of alternative and more eco-friendly raw materials is insufficient. The Finnish start-up company Lavliér believes that the solution can be found in sidestreams from the forest industry.
The company has launched the overall brand name Forest cosmetics™ to cover a new segment of cosmetic products, based on the utilization of raw materials from forest industry, improved safety thanks to less use of chemicals, and eco-friendliness.
’The new raw materials for cosmetics from the forest industry may actually be the only ones that can be used to extensively replace the chemicals currently used in cosmetics,’ says Petro Lahtinen, Chairman and co-founder of Lavliér.
The advantages of cosmetics raw materials from the forest industry include their ready availability, affordable price and renewability.
Lavliér is preparing to launch an entire cosmetics portfolio, designed to include all cosmetic products for daily use. Utilizing raw materials from the forest, the company has developed functioning prototypes for the most common cosmetics products, such as liquid soap, shampoo and skin creams. It has also created products of a completely new type, including a non-alcoholic fragrance and a non-chemical serum.
As regards the production processes, the company has succeeded in cutting down the consumption of chemicals by up to 80 percent, compared to conventional cosmetics.
Tree Sugar Balm is Lavliér’s waterless all-purpose skin cream. Its active, regenerative ingredient is the spruce sugar produced by Boreal Bioproducts. According to the company, all the cream ingredients are biodegradable and produced responsibly. The cream is packed in a biocomposite jar developed by Sulapac.
’The cream is a good commercialized example of the extent to which raw materials from the forest industry could be used in cosmetics,’ says Lahtinen.
